• API Technical Product Marketing Manager

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  • Overview

    Digital technology is no longer just another tool in the IT, marketing, sales or service toolbox to engage, inspire and attract customers. It is becoming the foundation of entirely new ways of doing business as well as giving rise to entirely new businesses. There could be 100 billion connected devices expected by 2025, leading towards a trillion sensor ecosystem. 1 billion digital natives are expected to join the workforce over the next 7 years. In a hyper-connected era of mobile, social, cloud, big data, and the Internet of Things, future growth will depend on platform business models.


    Axway (Euronext: AXW.PA) is a catalyst for transformation. With Axway AMPLIFY™, our cloud-enabled data integration and engagement platform, leading brands better anticipate, adapt and scale to meet ever changing customer expectations. Our unified, API-first approach connects data from anywhere, fuels millions of apps and delivers real-time analytics to build customer experience networks. From idea to execution, we help make the future possible for more than 11,000 organizations in 100 countries. To learn more about Axway, visit www.axway.com.


    As the Technical Product Marketing Manager for API Management, you will be responsible for working with product marketing managers, product managers, and field sales engineer teams to develop and deliver new product demonstrations, competitive overviews, sales enablement tools, and advocacy for the technical community. This position provides a learning path to a career in product marketing.


    • Align with Axway product and solutions marketing on go to market strategy
    • Develop a deep technical understanding of Axway API management products and tools
    • Collaborate with product marketing managers on needed asset development and delivery
    • Support new product introductions, high impact launches, and/or enhancements of product versions with the development of demonstration assets
    • Conduct competitive comparisons and create internal competitive content
    • Deliver product presentations, demonstrations, and technical workshops
    • API management advocacy for technical audiences


    • Bachelors degree required, technical, business and marketing majors preferred
    • 5+ years’ experience in a technical product marketing, product evangelist or sales engineer roles
    • 3+ years working with API products including content creation, sales enablement, and/or sales support
    • Strong technical knowledge of Axway API management product capabilities
    • Experience as the customer for API management solutions a plus         
    • Highly motivated self-starter
    • Proven presentation and communication skills
    • Good writer and blogging experience
    • Working collaboratively and sharing knowledge spontaneously
    • Ability to travel 10-15%, with potential global trave

     Axway is an EEO and AA employer


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